The Deputy Mayor of Castellan, Javier Moline, today announced that on Monday 24 January, will take place at the Planetarium de Castellan the “Third Conference on Design for the Hospitality Industry.” The title of this edition is “Design as a strategic factor in the hospitality business. The ceramic material design in the tourism sector. “This event will bring together over 100 professionals and entrepreneurs.
Miller explained, “These days are aimed at addressing the design of hospitality establishments and tourism establishments. It may seem an issue with not much importance, but the aesthetics and functionality of these facilities generates the strength and potential of an establishment and a good basis to create and build brand image. “
“Any tourist who wants to compete and make a difference with other places, you start from a premise of trying to make an offer of quality service, in product, but also in aesthetics and image,” commented Miller.
The Deputy Mayor of Castellan has also noted that “support for the ceramic industry is one of the strategic plan ‘Castellan Advances’ and the commitment of the city of Castellan has become the best showcase for your product, in streets, squares and landmarks of the city. Now we want to move and deploy the versatility of ceramics to other key sectors such as tourism. “